“Enketo-powered web forms only support Markdown styling. Styling is not yet supported in web form choice labels.”
See documentation (ODK) Form Styling - ODK Docs
(and your previous post concerning colour for labels https://community.kobotoolbox.org/t/change-the-color-and-font-appearance-of-the-options-sheet/13167/11.
It works well in Collect.
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But it seems to work (almost) for Enketo if you insert the exponent as symbols in Excel in the label text.


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But as you see, the positioning is not optimal. (I couldn’t change it, e.g by resizing.)
For Enketo, you might also use a workaround, e.g. 10**18 or 10^18 or (10)power18.
(Be careful in Collect: * has special meaning. You would need to mask it as \*)
